OLEA is made up of two photographers, Elena and Víctor, who specialise in event and wedding photography. We were tasked with rebranding to fit with their brand values, and creating a coherent brand experience so that the process from entering their website all the way to receiving your photos feels just as cared for and detailed as the photos themselves.
Execution
We started by creating a brand identity including logo, colour palette, typefaces, THE WORKS! Analysing the brand values and converting them into conceptual pillars helped us to make sure the branding felt suuuuuuper OLEA.
From there we developed a host of graphic materials including a brochure, packaging for the final photos, and little gifts to send along with them.
We also designed their shiny new website to showcase their personality as well as their work. You can take a peek here.
